CGI assembly instructions & 3d animation

The DIY wave is still rolling in the private consumer market, while in the B2B sector, the battle for the contractors’ attention is hotting up. The age of the old B/W paper versions of overly simplistic illustrations of how to use a product correctly – and how simple the product actually is to use – is now past.

The time when a large film crew was required to work on a shoot lasting several days is also history. Gone, too, are the shots of large carpenters’ hands in varying lighting, which generally diminished the story that was actually to be told – i.e. the story of the product and how to use it.

Cadesign form is a specialist in preparing complex assembly instructions and CGI animations for players in the construction industry. We build up a unique scene that presents your product and its USPs in the best possible manner. Everything is possible with CGI for the construction sector.

We place great emphasis on capturing a degree of detail, photo-realism and a special “infotainment” angle. This applies in particular to “small” details such as sawdust being blown realistically away from a jigsaw, or water running through a drain. A lot of work is required to keep the viewer’s attention! We prepare assembly instructions and CGI animation films to match large and small budgets – and usually much more cheaply than you would imagine.