When visual communication is the way forward

Using 3D stills made the process a lot faster for a company like AJ Products. The fact that they did not have to produce a sample of their product, divide it into small parts and take the photos means that the process runs more smoothly and is way faster. The focus on the images was to show the small details that would be hard to catch on a real camera, and furthermore to make them more alive and visual for their customers. The idea is that you can tell the story behind it and see how the product works in reality simply by looking at the images above.