It’s pretty safe to say that there isn’t one single business that launches a new product with the intention of seeing it fail. But in fact, the majority of product launches fail to meet sales expectations, or, even worse, are completely rejected by the market. Wouldn’t you like to know what you can do to minimize the risk of a failed product launch and ensure success?
Watch the Live Talk here where we discuss the future of product launches. Hear from our expert panel, Jesse and Rune, who both provide unique perspective on product launches, their pitfalls and the way digitalization could ease them.
Are you wondering how can technologies help you with the next product launch?