Vauni

Challenges With limited marketing resources, Vauni was looking for a solution that saves time and effort and is not demanding on the creativity and imagination of the marketer

What we did

Create beautiful interior images and seasonal variations of their flueless fireplaces based on our Location Library service.

ROI

Reduced time-to-market
Reduced lead time on marketing assets
Smooth process
High-end 3D visualizations

Client

Vauni

Home improvement, fireplaces

Scandinavia

Challenges

Marketing must run quickly and painlessly

Vauni, a Swedish manufacturer of flueless fireplaces has devoted a great deal of time and energy to the development of its products. As for every innovator, their main focus is on creating products that appeal to people with a variety of needs, tastes, and lifestyles.

For Vauni to be able to maximize its focus on product innovation, other operational tasks, such as marketing must run quickly and painlessly. But when selling a fireplace, one needs quality images that are able to communicate warmth, harmony, and community that a fire inspires. With a need for efficiency and quality, the Location Library service comes into play.

Testimonial from Vauni

Reduce time-to-market significantly

“We have been looking for a high-end 3D provider for many years that can provide us with a constant flow of new material for marketing purposes. That has proven very difficult due to either very high cost or poor quality or a combination of both. Then we found out about Cadesign and their new Location Library service which fits us like a glove. Now, we have access to a variety of environments, each one flexible and enabling us to show our fireplaces in a multitude of settings at a reasonable cost. On top of that, each project runs smoothly and quickly which gives us the opportunity to plan the production satisfactorily. The team at Cadesign is also pleasant to work with and we look at them not as a service provider but more as a partner to us. We can highly recommend Cadesign form to any smaller business (or big business for that matter) who is looking for a reliable partner in 3D and looking for scaling up their business by using 3D imaging.“

Robert Ban Managing Director, Vauni

Solution

Relieving Vauni's marketing resources with Location Library

Choosing a ready-made location from the Location Library makes it easy for Vauni to visualize how the marketing materials will look like, help them create more materials in a shorter time, and put less pressure on creativity and effort from a marketing team.

Once the product is created in 3D and placed into the styled scene from Location Library, Vauni has options to make changes to the scene or add elements such as Christmas decorations to create seasonal images at a very low extra cost.

This made it easy for Vauni to have a constant flow of materials for the website and social media with minimal time and effort spent.

Vauni chose the location called "Location 08 -Industrial New York style apartment". Here are a few examples of how the empty location looks at the beginning of the process.

Marketing must run quickly and painlessly

Reduce time-to-market significantly

Relieving Vauni's marketing resources with Location Library

Marketing material at a fraction of the cost with Location Library

Industry specific examples

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