Let’s just face it; those big, complex, gray industrial machines are not quite eye candy. However, it is certainly possible to catch the attention of your customers with a nice presentation. Product films can be the missing link between you and the customers. Therefore, you should use a film for product presentation – one of the most effective explaining methods.
Present your products with a professional approach and use it for multiple platforms to boost the branding value of your company.
A film like this speaks no language, which means that it can be implemented and understood on a global level. A picture tells more than a thousand words - a product film surely explains it all.
Cadesign form equals high quality. Our in-house technical specialists are experienced in understanding and visualizing various processes in order to make them detailed and understandable.
Our specialists are experts in creating films that focus on technical facts in a visually understandable and impressive way, which can be used for catching your customers' attention.
Many users don’t know how different products are made or work; a product video is one of the fastest and most effective ways to show it.
With 3D technology, you are ensured a cost effective and efficient process. We value a consistent dialogue between you and your personal team of 3D experts and project managers, so you feel safe and included throughout the process.
Product films are an ideal fit for manufacturers of products that are very hard to explain. These products are typically big, complex machines used in production or assembly lines. However, we likewise do these films for ‘smaller’ products, e.g. the oven film we made for Kuppersbüsch Hausgerate.
When a company like Danfoss sets about introducing a new, technically advanced product, the aim is to present it as simply as possible, whilst also wowing the audience. How then, does the marketing manager manage both challenges? They tell a story! Stories capture people's imagination and illustrate and inspire in a completely fresh way – one which the bare facts simply can't deliver.
At Küppersbusch Hausgerate, tangible quality means investing in sustainability: top quality materials, flawless workmanship, best customer service, reliability, and longevity. Therefore they needed a product film that did not just show high quality and expertise, but also simplified in a way that everyone would understand.
Sometimes we have to think way outside the box to explain the complex genius of some specific products – optimal air flow would be an example of such a case. So, we thought; ‘what is sensible to air, easy to recognize, relatable, and can be subject to the story of shifting air flow?’ Meet our winged friend – the Novenco fly. This little fellow became so incredibly popular that it is now their air flow mascot.
AJ Products is visualized in parts, in totality, and its functions are shown in a lively way so their customers can see the purpose and visualize it in their own warehouse. AJ Products wanted to show the possibilities of this new product, and it really turned out to be the ideal way of presenting it at fair trades and matching their slogan: “Surprisingly more.”
You may have many questions if you are considering digitalizing your product. But we are here for you, and we are happy to help.
The process is simple. We get to know your company, your values and your goal(s) with the film. We align expectations, such as length of the film, complexity of your product, budget etc. And after this, we create a story board, plan the production and start producing and animating your film. Simple, right?
Now, one of the many questions we get is: How much does it cost?
Every customer is unique, which is why we don’t work with standard pricelists in specific. All prices are based on an individual case, depending on the scope.
When pricing a film project, the first things we look at are product and process complexity. While product complexity depends on the products' physical size and degree of detail, the process complexity is mostly measured on the number of steps in the process. This includes story/plot, audience, media (platform), environment, music, process, degree of detail, and length.
‘’A 3D-product film is eye-catching and creates hype around our products. We use 3D because of one simple reason; we have no clue how else to make films about water pumps. Once we get a 3D-film, we always reuse it for other purposes. For example, we use screenshots for our user guides and service manuals, in this way, we save both time and money.’’
Once you’ve started 3D-digitalizing lots of possibilities is just around the corner. Or actually within the four walls of Cadesign. As a full-service visual communication agency, we help our customers boost their digitalization with:
Once you’ve started digitalizing, lots of possibilities are just around the corner. Or actually within the four walls of Cadesign form. As a full-service visual communication agency, we help our customers boost their digitalization with:
Go to our industry specific pages where we've collected all the best images, films, and product configuration examples from five different industries: Furniture, Kitchen & Bath, Home Improvement, Industry & Manufacturing, and Prefabricated Houses.